Beasley Media Group, LLC; a subsidiary of Beasley Broadcast Group, Inc. (NASDAQ: BBGI) announces Jade Springart has promoted to Assistant Program Director and Midday Host at 101 WRIF in Detroit. She will begin her new position immediately. Springart has been with the station for the past 12 years. She most recently served as the Music Director and as […]
Beasley Media Group, LLC; a subsidiary of Beasley Broadcast Group, Inc. (NASDAQ: BBGI) announces The Rickey Smiley Morning Show can now be heard on the air weekdays from 6 a.m.-10 a.m. on 105.9 KISS-FM. The show officially launched on Monday, January 6th in the Motor City. The Rickey Smiley Morning Show is quick-paced and anchored by one of […]
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101 WRIF teamed up with The Detroit Renegades to host the first ever Detroit Renegades ESPORTS Live! on Sunday, December 9, 2018 at Beacon Park in downtown Detroit. Hundreds of families attended the free event, which featured The Detroit Renegades Fortnite Team conducting live gameplay. There were also workshops on gaming “like a pro,” a question […]
Recently, I touched upon the concept of annoying people by over-exposing them to the same commercials and the negative impact it can have on an ad campaign. I highlighted that TV, as is true of every medium, has its heavy and light viewers and how the heaviest TV viewers (about 20% of viewers) account for […]
Beasley Media is pleased to unveil the company’s newly created Podcast Captains. The team will be responsible for assisting the local markets in evaluating and partnering with local content providers, along with helping the company’s overall mission of building a larger podcast community. Beasley Media Group Podcast Captains: 1. Mike Thomas/Program Director-WBZ-FM/98.5 The Sports Hub/Boston 2. Chuck […]
(By Bob McCurdy) I received some outstanding information from Nielsen that should enable us to elevate the case for radio’s inclusion in a media mix. Nielsen presented these powerful slides during their “Audio Supercharges TV Campaigns” presentation at their Consumer360 event in Washington, DC, recently. We all should be familiar with them and, where applicable, share/discuss […]
Nielsen’s June radio ratings report was recently released, and the research shows exceptional growth and listenership for all three of Beasley Media Group’s radio stations, particularly in adults 18-54. WCSX and WRIF are the #1 and #2 radio stations, respectively, in southeast Michigan when it comes to average number of adult 25-54 listeners. Among adult […]
Recently, The Gello Show announced the winner of their “Mom of the Year” contest. Amy Morris, a Southfield teacher scored a trip to Universal Orlando. What made the story even better was the fact that Amy’s eight-year old daughter, Lilly, had no idea that her mom had won the award and trip! Gello and Joanna […]
Beasley Media Group, Inc. is proud to announce that Chief Executive Officer Caroline Beasley and Heidi Raphael, Vice President of Corporate Communications, have been named among the 2018 “Most Influential Women (MIW) in Radio” by Radio Ink magazine, a national industry trade publication. Caroline Beasley was appointed Chief Executive Officer of Beasley Broadcast Group, Inc. in […]